Standard Chartered Bank has planned to boost up its credit card business

By | August 10, 2011

According to a recent press report Standard Chartered Bank is planning an aggressive expansion of credit-card customers over the next year.

Mr. Shymal Saxena, General Manager-Retail Banking Products, India and South Asia said that the bank has started online approval of credit cards where the customers can get an ‘in-principle’ approval within 30 seconds.

He said that the bank currently has a credit-card base of 1.1 million. Card spends are seeing an increase of 35-40 per cent on a month-on-month basis. He also said that the banks total retail book, as on June 2011 was at $5 billion, of which, mortgages accounted credit-cardfor $2 billion, SME loans $2 billion and ‘others’ the remaining

Mr. Shymal said that the bank has planned to offer online approval at branches. He said customers can complete the documentation at the branch immediately after the card is approved, and the card will be dispatched within 48 hours. He added saying that the bank may also offer online approval of personal loans, following the online credit cards approvals.

Reports said that the bank is also planning to tie up with large distribution chains with 2,000-3,000 outlets for to offer the online approval facility.

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About Pradeep Yuvaraj

Pradeep Yuvaraj is a Co-Founder and Director at Finerva Financial Solutions Private Limited, a financial education company focused on personal finance education. He has penned over 250 articles relating to Personal Finance and clocked over 500 hours of educating individuals on managing personal finance. He is a serial entrepreneur and has been associated with 7 Start-ups. His entrepreneurial experience spans industries as varied as Education, Gas Engineering, Automobile Design, Software development and more recently a Pure play presentation design company. Prior to turning entrepreneur in 2005, he has worked for 3 of the top ten companies of the world - Shell, ExxonMobil and Total SA. This experience included handling Branch Operations, Channel Sales and Business Development across 5 states over a period of 8 years. He holds an MBA from Symbiosis and an Electronics Engineering Degree from the University of Pune.

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