SBI Card, the Joint venture from the State Bank of India and GE Capital, has launched mShop, a scheme to enable its customers shop from over 100 merchants across the country, using their mobile phones.
According to an SBI Card press release, the scheme offers SBI Card customers the convenience of anytime, anywhere transactions, at the same time ensuring complete security of their transactions.
SBI Card chief executive Diwakar Gupta said, “We are delighted to launch mShop, yet another way to make life simple for our customers. mShop will further enhance our cardholders’ experience with SBI Card. It will also open up a new revenue stream for our business.”
SBI Card offers domestic consumers extensive access to a wide range of payment products and services and the new scheme enables services such as purchase of air tickets, cinema tickets and payment of utility bills using their mobile phones.
According to the press release, Cardholders can download the mShop application on their mobile phones and after initial registration can begin shopping on the go.
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